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What is the passage structure of a product review?

alucard001
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Joined: 04 May 09
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What is the passage structure of a product review?

Hi all gurus. I would like to ask one question.

After watching the video from Mark on how to write a product review, I just want to know what is the structure of a 300 - 400 words product review?

For example, what should be written in the first paragraph, second and third paragraph?

I understand that it may not have a standard on doing this but I really want to have some guides or advices on that.

Thank you very much.
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wollowra
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I believe there is no right or wrong way so to speak,
However.. I always try to point out the benefits of a product and what it can do for them and the features that they may be interested in.
I try to write an introduction, then the main body with benefits and features and then a finishing summary about your experience with the product.
It's the reader who matters most. It's your job to give the reader the best advice you can, based on your experience on the topic or niche.
What does the product you are reviewing promise?
How well does it achieve what it is suppose to do?
Do you think it's good value?
Look at marks site http://www.wowblackbook.com for examples.

Regards
Troy
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Enjoy the little things, for one day you may look back and realize
they were the big things.

-- Robert Brault
 
alucard001
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Joined: 04 May 09
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Thank you, so to summarize:

1. introduction: what is this product (50 words)
2. 2nd paragraph: features and benefits of product, and the achievement it promise(150 words)
3. My review on this product.(100 words)

What do you think about this structure?
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wollowra
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Looks great.
The good thing is... you can test it and if you don't like it.. you can move it around or tweak it a little bit.

Regards
Troy
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Enjoy the little things, for one day you may look back and realize
they were the big things.

-- Robert Brault
 
PremiumMember
pfojas
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Joined: 27 May 08
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It will also be helpful if you can check out the sales page of the product you are trying to review. It will give you more information about the product.

And I agree, check out Marks wowblackbook site. The Brian Benson review is a concrete example you can use.
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jasondodd
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Joined: 08 Feb 09
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copywriting is an art and as troy mentions theres nothing wrong with tweaking your articles until youre really happy with them

think of it this way - if you were in a literal bricks & mortar store, and the sales assistants always had exactly the same spiel every time youd think they were a bit odd. so if you keep tweaking it in real life then it shouldnt be any different with your website

one big tip when writing for the web is to do whats known as front-loading, basically where you hit them first with the important information - if theyre interested theyll keep reading but if not at least you got your msg across. people out there hav short attention spans ... ooh a butterfly
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shanaooi
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Hi,
I'm a beginner and would like to post a question here if don't mind...I'm not sure if it's related to above subject but hope be able to get some tips from you guys.

Here it goes : Let's say someone had clicked and read through the review of the products and continue to click to go to the sales page. If the customer did not purchase this time but proceed with subcriptions they offered by giving them name and email address. Do we still get our commisions later if the customer purchase it from the e-mail follow-up of the vendors..whatever you call it. Any feedback for this would be very much appreciated. Tq
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alucard001
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Joined: 04 May 09
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I think that is varied on different offers, it is better to ask your affiliate manager to see how will this situation be handled.

As far as I know, there is no strict rules or regulation on this.

Hope it helps.
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