Joined: 25 Jan 23
09 Feb 23 9:30 am
White hat SEO is generally considered the better approach as compared to black hat SEO.
White hat SEO refers to ethical and sustainable SEO practices that are in line with search engine guidelines and aim to improve the user experience. These practices include creating high-quality, relevant content, building a strong and diverse backlink profile, and optimizing your website for search engines in a way that provides value to users.
Black hat SEO, on the other hand, refers to unethical and manipulative practices that are designed to manipulate search engine rankings. These practices include keyword stuffing, cloaking, link buying, and other tactics that are designed to trick search engines into ranking a website higher than it deserves to be.
While black hat SEO may provide short-term gains, it is not sustainable and can result in your website being penalized or even banned from search engines. White hat SEO, on the other hand, provides a long-term, sustainable approach to improving your website's visibility and ranking on search engines.
In conclusion, white hat SEO is the recommended and more ethical approach, as it not only provides better results in the long-term but also aligns with the principles of providing value to users and following search engine guidelines.