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What is Pogo-Sticking?
zoyabhatt
Posts: 27
Joined: 24 Apr 18
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27 Jul 18 11:54 am

What is Pogo-Sticking?

Hello Everyone, can anyone tell me What is Pogo-Sticking?
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maryt
Posts: 3225
Joined: 16 Apr 12
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29 Jul 18 11:02 pm

 Hi,

This article is a good reference on pogo sticking:

https://feedbackwrench.com/what-is-pogo-sticking/
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carolinemurphy
Posts: 105
Joined: 10 Jun 15
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30 Jul 18 6:48 am

 Pogo-sticking is defined as going back and forth from a search engine results page (SERP) to an individual search result destination site. In other words, pogo-sticking is when the searcher clicks on a link on a SERP, sees that it's not what she is looking for, and immediately bounces off by hitting the back button
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joelhuang22
Posts: 85
Joined: 08 Nov 17
Trust:
30 Jul 18 10:11 am

 Pogo-sticking refers only to the latter cause of high bounce rates. Depending on the nature of your website, wikis, for example, a high bounce rate may be a sign of success but pogo-sticking is never a good thing.
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rhcalvin
Posts: 34
Joined: 20 Oct 16
Trust:
31 Jul 18 7:15 am

 Pogo-sticking is defined as going back and forth from a search engine results page (SERP) to an individual search result destination site. In other words, pogo-sticking is when the searcher clicks on a link on a SERP, sees that it's not what she is looking for, and immediately bounces off by hitting the back button.
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