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Search engine ppc vs social media ppc

Posts: 7
Joined: 04 Oct 17

Search engine ppc vs social media ppc

Which ppc is effective for a small business in between Search engine ppc vs Social Media ppc ads ??
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Site Admin
Posts: 2685
Joined: 16 Apr 12
That will really depend on a lot of factors, like the kind of niche you are promoting for example. Not all niches will respond the same for paid ads. The only way you will know which is better is to try both platforms and see how well the conversion goes from there.
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"Do not dwell in the past, do not dream of the future, concentrate the mind on the present moment." ~Sidhhartha Guatama
Posts: 78
Joined: 15 Jul 17
It totally depends on your business strength. That means if your business is socially strong or trustable then social media PPC otherwise search engine PPC is effective.
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Posts: 36
Joined: 08 Nov 17
Search Engine Results Pages (paid search)
Adverts that appear at the top (and bottom) of search engine results, such as Google and Bing

Social Media (paid social)
Sponsored social updates that appear in your newsfeed
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Posts: 34
Joined: 15 Jan 16
I think both platforms have their merit. You just have to both of them and pick the one you are comfortable with. Although social media is making a strong showing lately. I suggest you try both platforms for yourself and decide which one is best for you.
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