31 Dec 17 11:02 pm
That will really depend on a lot of factors, like the kind of niche you are promoting for example. Not all niches will respond the same for paid ads. The only way you will know which is better is to try both platforms and see how well the conversion goes from there.
09 Jan 18 3:06 pm
I think both platforms have their merit. You just have to both of them and pick the one you are comfortable with. Although social media is making a strong showing lately. I suggest you try both platforms for yourself and decide which one is best for you.