Struggling with Adwords or Yahoo Advertising? Find and discuss ways to improve your CPC, ROI or conversion rate. Get advice and share ideas on ad copy.

How do I improve click-through rates?

Posts: 19
Joined: 21 Aug 19

How do I improve click-through rates?

Hello everyone! How do I improve click-through rates?
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Site Admin
Posts: 3255
Joined: 16 Apr 12
Hi Alex,

A good content is not enough to get really good click through rates. You may improve your CTR using the tips below:

*Cut down your content to just the essentials. Be direct to the point so your readers can quickly read your content in a matter of minutes
*Your content should motivate your readers so they take action after reading
*Include multiple (useful and related) links within your content to properly guide your readers on what page or content they need to visit and read
*Include a video or a good graphic for your content
*Follow up quickly at the end of your content by adding a good call to action in the end. This will also help increase the engagement and action from your readers
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"Do not dwell in the past, do not dream of the future, concentrate the mind on the present moment." ~Sidhhartha Guatama
Posts: 18
Joined: 17 Jul 19
We all know that a higher click-through rate means higher relevancy and Google loves relevancy. Google gives much importance on a quality score and that quality score depends on your landing page & your website's content. so, first of all, make sure of these points.

These are some methods to increase your CTR-
*Put the main keyword you’re bidding on in the URL of your ad.
*Countdown Timers.
*Use ad extensions to increase visibility.
*Raising Bids.
*Use Calls To Action.
*Use symbols to get attention.
*Before writing a word of ad copy, get to know your audience.
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Posts: 26
Joined: 25 Sep 19
Start producing urgency with countdown timers.
Use ad extensions to increase visibility.
Use symbols to get attention.
Place the most important keyword you are bidding on in the URL of your advertisement.
Telephone your readers to act to find the click on .
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Posts: 40
Joined: 10 Jul 19
Research long-tail keywords
Write effective meta descriptions
Implement structured data
Create posts with images
Use descriptive URLs
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Posts: 34
Joined: 22 Jul 19
Keyword & Ad Dating
Keywords In Your Display URL
Countdown Timers
Ad Extensions
Negative Details
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