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How do I improve click-through rates?

alex_james
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Joined: 21 Aug 19
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How do I improve click-through rates?

Hello everyone! How do I improve click-through rates?
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maryt
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Hi Alex,

A good content is not enough to get really good click through rates. You may improve your CTR using the tips below:

*Cut down your content to just the essentials. Be direct to the point so your readers can quickly read your content in a matter of minutes
*Your content should motivate your readers so they take action after reading
*Include multiple (useful and related) links within your content to properly guide your readers on what page or content they need to visit and read
*Include a video or a good graphic for your content
*Follow up quickly at the end of your content by adding a good call to action in the end. This will also help increase the engagement and action from your readers
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stephenpaul663
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Joined: 17 Jul 19
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We all know that a higher click-through rate means higher relevancy and Google loves relevancy. Google gives much importance on a quality score and that quality score depends on your landing page & your website's content. so, first of all, make sure of these points.

These are some methods to increase your CTR-
*Put the main keyword you’re bidding on in the URL of your ad.
*Countdown Timers.
*Use ad extensions to increase visibility.
*Raising Bids.
*Use Calls To Action.
*Use symbols to get attention.
*Before writing a word of ad copy, get to know your audience.
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stephaniewilliams
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Joined: 25 Sep 19
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Start producing urgency with countdown timers.
Use ad extensions to increase visibility.
Use symbols to get attention.
Place the most important keyword you are bidding on in the URL of your advertisement.
Telephone your readers to act to find the click on .
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jessicaturner
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Joined: 10 Jul 19
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Research long-tail keywords
Write effective meta descriptions
Implement structured data
Create posts with images
Use descriptive URLs
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thesmmconsultant
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Keyword & Ad Dating
Keywords In Your Display URL
Countdown Timers
Ad Extensions
Negative Details
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traceyglen
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Anyone who's ever dipped a toe in the performance advertising ocean has heard of CTR. CTR, which stands for"Click-Through Rate", is a calculation of how many people clicked on an ad (clicks) divided by the number of times the ad was shown (impressions).
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oliviajames573
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for improving your CTR,
start to hurry up with countdown timers, use ad extensions to increase visibility, use symbols get attention, put the main keyword you are bidding on the URL in your ad, Call your readers to action to get the click
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monicageller3691
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Adjust your content as necessary.
Include your keyword in the URL which you bid.
Better Graphics for your ad.
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satheeshm234
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PPC Affiliate Marketing. ...
Comparing Organic and Paid Marketing. ...
Focus on Organic Territory First. ...
Strategies to Win Pay-Per-Click Affiliate Marketing. ...
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roxieharvey
Posts: 58
Joined: 17 Aug 19
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5 Things You Can Do To Improve Your AdWords CTR Right Now
1. Start generating urgency with countdown timers.
2. Use ad extensions to increase visibility.
3. Use symbols to get attention.
4. Put the main keyword you're bidding on in the URL of your ad.
5. Call your readers to action to get the click.[/b]
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agamagelv
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A lot of people give him advices like he is doing some sort of landing page or so, correct? While in fact he probably asking how to do some sort of PPC ad which should be great enough to get going entirely anyway on all possible levels absolutely.
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maryt
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modimeena37 wrote:A lot of people give him advices like he is doing some sort of landing page or so, correct? While in fact he probably asking how to do some sort of PPC ad which should be great enough to get going entirely anyway on all possible levels absolutely.


Your comment is a bit confusing. All PPC ads require a landing page. Besides improving your content, it is advisable to also look into your landing page for some improvement.

I hope that makes everything clear about PPC and CTR
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kritesh
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Joined: 08 May 19
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A click-through rate measures how many people click on a link or advertisement. Your CTR is one of your key performance indicators (KPIs), and is commonly used to determine the success of digital marketing campaigns.
Few Methods by which you can improve your CTR as Follows:
1. Make full use of all types of ad extension
2. Write compelling advert copy
3. Include your target keywords in your adverts
4. Create tightly themed keyword groups
5. Use title capitalisation in your adverts!
6. Use the advert display URL effectively
7. Regularly adjust your bids
8. Include call to actions and symbols in your advert copy
9. Check out the competition

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Last edited by maryt on 02 Apr 20 6:00 am, edited 1 time in total.
Reason: promotional
 

sohaibsiddiqui045
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Joined: 12 Aug 20
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Nice question, if I know the answer, it will help me a lot.
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nicole.walless
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Specify which ad format you are using? I need to take this into account before advising something
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neneausnlljj
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Joined: 05 Aug 20
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Research long-tail keywords
Write effective meta descriptions
Implement structured data
Create posts with images
Use descriptive URLs
Simplify your title format
Localize your content
Listicles work
Test headlines on social media
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bracknelson
Posts: 35
Joined: 04 Feb 20
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Hello,
Here I am sharing some terms for improve click-through rates:
1. Start generating urgency with countdown timers.
2. Use ad extensions to increase visibility.
3. Use symbols to get attention.
4. Put the main keyword you're bidding on in the URL of your ad.
5. Call your readers to action to get the click.
6. Before writing a word of ad copy, get to know your audience.
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