Joined: 17 Jul 19
30 Oct 19 7:01 am
We all know that a higher click-through rate means higher relevancy and Google loves relevancy. Google gives much importance on a quality score and that quality score depends on your landing page & your website's content. so, first of all, make sure of these points.
These are some methods to increase your CTR-
*Put the main keyword you’re bidding on in the URL of your ad.
*Use ad extensions to increase visibility.
*Use Calls To Action.
*Use symbols to get attention.
*Before writing a word of ad copy, get to know your audience.